The Color Run, the largest 5k paint event in the world, will be coming to Columbia on March 2nd, 2013!

The only question is 'Are you ready for the craziest, colorful, 5k of your life?' You bet you are. Race it solo or form a 'color team' of 4+ members. Go to for updates on when registration will open.

With no winners or official times, The Color Run celebrates healthiness, happiness, and individuality, bringing the community together to create a five-kilometer canvas of colorful fun event in which thousands of participants are doused from head to toe in different colors at each kilometer. Participation in, and buzz for, The Color Run have exploded since its debut last year with over a half-million "likes" on Facebook.

The Color Run visited over 50 cities last year with close to 600,000 participants, a feat following their first event in January of 2012. They plan to make 2013 a stellar year, launching over 100 events with an estimated one million participants.
Go from this... this!

'We call The Color Run the 'happiest 5K on the planet' because our events bring together friends and family in a unique, healthy, and fun environment,' said Travis Snyder, founder of The Color Run. 'Our only rules are that people wear white and prepare to be covered in color at the finish!'

The Color Run chooses an individual charity to donate to in each city they visit. Historic Columbia Foundation will be teaming up with The Color Run as their local charity. 

The Color Run is a feel-good, happy, colorful event. 'Color Runners' of all shapes and sizes happily go from wearing pristine white clothing, to being covered in prismatic color. At each kilometer mark, a different color of powder fills the air and covers the participants, creating an ever-increasing spectrum of color and beauty. At the finish line, the color festival kicks off and the air is filled with millions of vivid color combinations as participants get in on the color throwing fun as well. For more information, go to, follow us on Facebook, or check out this video.

Guest blog submitted by Jessica Nixon, Public Relations Specialist at the Color Run. 

 Columbia Regional Sports Council fans: Get $5 off  registration! Here's how: Like us on Facebook, and use the discount code "FAMOUSLYHOT13" when you register. Hurry! The deal ends February 15, 2013.